A fun app was the most popular thing the New York Times published this year

by Mr. Sheehy

A news app, a piece of software about the news made by in-house developers, generated more clicks than any article. And it did this in a tiny amount of time: The app only came out on December 21, 2013. That means that in the 11 days it was online in 2013, it generated more visits than any other piece.

I’ll repeat: It took a news app only 11 days to “beat” every other story the Times published in 2013. It’s staggering.

This blurb in The Atlantic about The New York Times’ most viewed articles probably has a lot of writers in discouraging moments mumbling to themselves, “Why bother?”